OUR STORY

Kia ora, I'm J DUBB, and welcome to my online shop, where you'll discover a diverse range of clothing, brought to you with love by my beautiful wife and me. As a proud father of five, with four handsome boys and one precious baby girl, family is at the heart of everything I do. With 18 years of experience as a full-time professional logger, I'm passionate about my work and committed to making a positive impact. My wife and I have built our brand around our values of sharing love, positivity, and inspiration. We believe in uplifting our community, promoting mental health awareness, and supporting suicide prevention initiatives. Having lost a loved one, I understand the importance of making a difference. My goal is to inspire others and have people representing our brand one person at a time, and contribute to a brighter future. My brand represents us and who we are and what we stand for, so join us on this journey, and together, let's spread love, kindness and most of all positive vibes. YOJAH Family First forever and always